Why Landing Pages
Landing pagesĀ help increase your conversion rates and lower your cost-per-acquisition. The main reason they’re so good at it is that promotional or product-specific landing pages are focused on a single goal. This goal matches the intent of the ad or email visitors clicked on to reach your page.
Research shows thatĀ businesses with 10-15 landing pages tend to increase conversions by 55% compared to those with fewer than 10 landing pages. And those with more than 40 landing pages increase conversions by over 500%.
